February 5

How to Get More Web Traffic – Solo Ads


A Tale of How to Get More Web Traffic and turn it into money $$.

If you’ve been in the affiliate marketing business for a while, you have probably heard about solo ads. However, there is hearing about solo ads and actually knowing what they are and how to use them. So, sit tight and follow along with this in-depth definition of solo ads and how they mesh into affiliate marketing. I will show you how to use solo ads in your affiliate marketing campaigns and get more web traffic.

Here's How To Get Surges Of Traffic To Your Website Fast...

Especially if you're on a limited budget!


Affiliate marketing is an online sales tactic that lets a product owner increase sales by allowing others targeting the same audience – “affiliates” – to earn a commission by recommending the product to others. At the same time, it makes it possible for affiliates to earn money on product sales without creating products of their own.

A solo ad in affiliate marketing is a way where you send out an email to a solo vendor's list. Thus, having your Landing Page, Squeeze Page, Website or Affiliate Product Sales Page’s Link to other people email’s list related to your niche or product.

In other words, it is simply like an email that you send out to your friend. The only difference is that here you pay a fixed amount of money to a solo ad provider and they send out your email their email list. Solo ads act as email-based advertisements bought from other email list owners. Whereby messages sent are typically dedicated messages-it’s all about promotion!

So, how does it work? Once you’ve got your eyes on a solo ad list, you proceed to contact the owner of the list. You can even buy solo ads through gaining access to the list from their site. Purchases are typically made based on either how many subscribers you’d like to have on your mailing list or by how many clicks each email gets. In the end, if the cards are in your favor, those clicks derived from your solo ad campaign will get you opt-ins to your own email list and possibly sales. However,  Keep in mind that the most important thing is to build your own email list and get more web traffic. Then you can market similar niche products to these folks later.

Most affiliates get hung up on the affiliate percentages and choosing a low front end price. In my opinion this is a grave mistake that needs to come to an end immediately. It's really important to understand that the average earning per sale is the one thing that truly matters. You need to look at what affiliate program is more profitable i.e. one that requires fewer sales to make more money.

For instance, which of these two offers is more profitable: one that pays 100% commission on a $7 product or one that pays 50% on a $197 offer? Obviously, it is the high priced offer, but what happens when you add an upsell?

How about 100% commission on a $7 front end, 70% on $37 upsell and 50% on $197 second upsell? Suddenly, the potential soars up to close to $241 per sale of which you’ll get to keep $130.

Therefore, when you are offer-hunting and buying solo ads, keep in mind that the average commission value of the affiliate program is what should be the defining factor.

Calculating the Average Commission Value for Affiliate Programs

The formula is simple:

 ACV = (Front End Price x 1) + (Upsell #1 Price x 0.7) + (Upsell #2 Price x 0.5)

The ideal average commission value of solo ads is based on the 50% ROI rule. You should only promote affiliate offers that have the capacity to cover 50% of 500-click solo ad cost with 1 sale.

  • Clickbank- From the moment you sign up to this veteran platform, you get access to promotion offers at 50%-70% commission.
  • JVZoo- JVZoo is one of the largest marketing affiliate platforms in the world that is home to internet marketing product launches.
  • Warrior Plus- Selling products on Warrior Plus is a breeze - novice or expert. Warrior Plus building your business a snap.

Affiliate marketings defining nature is its element of more risk and less control. More often than not, you buy solo ads from individual sellers, therefore, you are likely to be dealing with the list owner directly. With this comes the potential for trouble!

When dealing with solo ad lists, you are sometimes faced with risk. There are less-than-ideal methods being used to build some email list. In an ideal situation, the best list are built through conversion of traffic from websites or through buying advertising. That is then converted with a squeeze page. Unfortunately, there are a few shady people in the world of solo ads. Buyer Beware! 

Some people use scrapping software that goes from website to website gathering any email address it comes across.  As you can guess, those email addresses ultimately convert poorly.

Affiliate marketing has a shockingly high 95% failure rate. Fortunately for you, I have a few pointers up my sleeve. I will show you how you can identify the crooks from the good list owners and a good list.

  • Overselling is a huge tell-all. Avoid people who seem to make big promises because If it sounds too good to be true, it probably is.
  • Start small, do not drop big bucks on your first go. Test run 3-5 lists within a limited price range before going higher up the scale. 
  • The internet is your friend; go to forums, ask friends, and ask around about the best solo ads from any online resources. Do your due diligence and verify the legitimacy of the list owner and list.
  • Be as inquisitive as you could possibly be. Ask list owners what type of offers do well with their lists, how they process their hard bounces, their spam rate, and their list’s average response rate. Then you will have the information you need before putting the fate of your product’s advertisement in their hands.

Solo ads are a great and affordable way to build an email list fast, get more web traffic, and to blast exposure for a product launch. So, you think you can use solo ads to promote affiliate products? Then let's step ahead and dive into the world of solo ads and start get more web traffic today.

Here's How To Get Surges Of Traffic To Your Website Fast...

Especially if you're on a limited budget!


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  • Hi Steve, Thank you for this article on “how to get more web traffic with solo ads”. This will be new information for marketers who haven’t thought about marketing to someone else’s email list.

    In bringing definition to “Solo Ads” you pointed out things important things to watch for so that money isn’t being wasted on a lousy email campaign. Not all lists are created equal – that is for sure.

    It’s nice to see how you point out the benefits of Paid Campaigns to obtain traffic and build a list and writing good content also to develop Organic traffic.

    • Thanks for the kind words,

      I’ve spent a lot of time writing “keyword rich” quality content. Following the rules and waiting patiently for search engines to rank my content. All the SEO software says your content is good, now just wait for the traffic…It came…slowly!

      Someone I knew who is quite successful at Affiliate Marketing laughed and informed me if you were not doing some form of paid advertising on top of content marketing that you would probably die before you made a profit in this industry.

      I created a simple landing page, found a quality product on ClickBank, bought a 100 click package and WHAM, got as sale and for me the rest has been history. Getting a sale with a 100 click package was luckey but by following some strict guidelines I put the odds in my favor. Now my email list grows by 200 subscribers per day and I am making a comfortable living as an online marketer.

      It’s important to Focus and not get distracted when driving traffic to your sites.

      Thanks for stopping by!

      Talk soon!!


  • Hi Steve

    I want to say thank you. I have been struggling with traffic for a while now, and I’m losing hope.

    I have honestly never heard about solo ads before. Naturally, this opens up so many doors for me.

    I think the future for my business looks a little brighter now.

    Thanks for the help

    • Hey Mel,

      Thanks for stopping by. If you need any help in regards to Solo Ads please feel free to reach out. In the meantime I offer a FREE report on the using solo ads to get leads to your site and generate revenue. I give the four best traffic sources for generating consistent flow of new leads and sales on demand.


      If you want to get started in the list building world please reach out. I can help you build a list of 100% Tier on leads (US,Canada, UK, Australia, New Zealand). I will review your landing page/pages and give you free advice on how to get people who land there to opt-in and buy.

      Hope to talk soon,


      PS – Need leads right away? Then go to my solo ad lead package page and start getting clicks today.


  • Awesome article on gaining traffic!
    And I thought that I already knew everything there is to know on this topic…
    It turns out that’s not entirely true!
    I’ve read a lot about the use of solo ads but haven’t started with them yet.
    Maybe now is an as good time as ever!
    Thank you so much for sharing this post, I bet a lot of newbie bloggers will find all that info priceless!

    • Thanks!

      When I was just getting started I followed all the tried and true ideas around gaining traffic by writing content and waiting for my articles to get ranked and then hoping people would engage and maybe support my site by clicking on an ad link or buying something I was promoting. Wow, was I wrong. Sure, content marketing is “one” way to get targeted traffic to your site but do really want to fight for page one placements in google as a way to make a living? Not me!

      Solo ads and email list building has been a game changer for my online business. I highly recommend to anyone who wants targeted traffic to their site today to consider sol advertising!

      Thanks a Million for stopping by!

      PS – Need a solo ad? Check out my Solo Ad packaged and get traffic today! I want a Solo Ad!

  • Hi steve,
    Honestly I never think to buy those SoloAds , because I didnt know the have a huge impact on bringing traffic to our webiste till I read your blog.
    Thank you for the tip , am going to try this tool hopefully I will get more visitors,

    • Hi Omark!

      I think as PPC campaign go there is nothing better than solo ads. Once you have 5+ trusted vendors your site will get all the targeted traffic it needs!

      If you need more info on solo ads check out my site that is dedicated to solo ads here: Gel Web Traffic

      Thanks for stopping by!


  • Hi Steve,

    Great in depth article!

    I had never heard of solo ads before but I definitely want to look into it more.

    I have used FB ads and automated email marketing in the past and it can all get so overwhelming at times!

    Many thanks,


    • Hey Christina!

      Thanks! I love solo ads and the simplicity in getting targeted traffic to your websites. The trick is working with a few solo ad vendors, finding a few you can trust. Like a lot of things on the internet there are a lot of shady characters out there.

      If you need more info or are looking for sol ad traffic please visit my site Gel Web Traffic. It’s devoted to all things solo ads 🙂

      Talk soon!


  • Hi Steve! This is such a great post about how to get more traffic from solo ads.

    To be honest, I am an affiliate marketer, and I’v heard of solo ads, but I really didn’t know exactly what they were. So thank you!!! I feel like I have a much better understanding now.

    Do you use solo ads often? Are they successful for you?

    • Hi Christina!

      I have tried every form of advertising you van to get visitors and drive traffic to my websites, affiliate offers, and blog post. I have found nothing better and faster than solo ads. I used solo ads so much to online business and email list that I am now in the solo ads business.

      You can check out me solo ads business here and get a FREE report as well as purchasing your first solo ad through me 🙂

      Talk soon!!


  • Hey,

    Excellent post, thanks for sharing.

    Solo ads is something I’ve not looked into just yet, and from reading your post I may have made a huge mistake.

    I’m definitely going to take you up on this and see how well I can do with solo ads.

    I will keep you updated.

    All the best,


    • Hey Tom!

      Thanks! And Thanks for stopping by! Turning to solo ads for my paid advertising has be a gamechage in my online businesses. Once I learned the in and outs of the solo ad world i was off and running!

      I love solo ads so much the I have even started my own Solo Ads Agency. Pay me a visit and download my free guide to solo ads here: Gel We Traffic. If you’re thinking of trying out a solo ad run you can go here as well!

      Solo Ad Traffic ==> Get Targeted Web Traffic Here

      Talk soon!


  • Hi Steve,

    Thanks for your post. I found it quite interesting. I’ve always been told to be wary of Solo Ads because you don’t have the recipient’s permission to send them anything.

    Is there a way around this? Or is it just commonly done without permission? lol.

    I agree that’s it’s a fast way to get your promotion out. Have you found a lot of success doing this?


    • Hi Suzanne,

      That’s a great question! So if a list owner thinks your offer will be something that his or her subscribers would like to be exposed to it’s completely ok and ethical. If the list your using was obtained by using ethical means (PPC, Banner Ads, Solo Ads, Organic Traffic. etc) then they will more than likely enjoy your offering. A subscriber to an email list has complete right and should be able to easily unsubscribe if they feel they’ve seen enough or no longer want emails from the email list owner.

      Once I found a few solo ad providers that I could trust my own list grew and I started making sales. I fell in love with solo ads so much that I even have my own Solo Ads Agency and am earning a large portion of my online income selling solo ads.

      When it comes to a lot of things online you must take a “Buyer Beware” approach. If it sounds to good to be true then it probably is. A “good” solo ad campaign will cost up to a dollar per click. I personally require my clients to have a “Squeeze Page” (Hopefully to collect their own emails and build a list) and if I don’t think their Landing Page is good or will not convert I recommend changes that will hopefully help.

      If your interested in really learning about solo ads go to my site Gel Web Traffic and download my free report. If you have any questions about anything dealing with PPC or Solo Advertising you know how to get in touch with me. I’m always available.

      Hope this helps!

      Talk soon,


  • Hi Steve,

    Excellent article, thanks for sharing. Your site is brilliant too.

    I’ve not got a lot of knowledge or experience with solo ads. In the past I’ve been told to avoid them, but I’ve recently been told the opposite and coming across your article has really helped me.

    Thanks for sharing the solo ad vendors to try out too, I’m going to give them a try and I’ll let you know how I get on and which one I prefer.

    Thanks again for sharing and all the best,


    • Hey Tom,

      The advice you received about avoiding solo ads was probably not bad advice at all. I’ve been buying and now selling solo ads for a few years now and I can tell you as a matter of fact that you need to take a “buyer beware” attitude when using solo ads. Solo ads are great for email list building and then retargeting these leads with other affiliate offers or promotions.

      If you need any advice or information on solo ad leads please do not hesitate to contact me!


      PS – If you get a chance please pick up mu FREE report on Solo Ads and the top 4 sources to buy solos.

  • Hi Steve,

    This is an interesting article about solo ads, but I’m wondering would I be able to build an email list from this?

    I like that solo ads can be scaled, which would work perfectly for a personal development site I have.

    It seems it can have more speed than the traditional pay per clicks.

    What type of success have you found doing solo ads?


    • Hi Jag,

      It’s my opinion that solo ads are a much better way to build a list than is traditional PPC Advertising. I have built a highly targeted/responsive list in the MMO/Biz Opp/ Affiliate Marketing niches using only solo ads. My list is 20,000 + strong and is making me a nice living.

      BUT! Buyer Beware! Not all solo ad vendors are looking out for your best interest! I have learned this the hard way. If you ever need or want info on the solo ads business please pick up my report here ==> FREE REPORT!

      Let me help you start building your list today 🙂


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